Design News

Design Stories That Drive Brands

Trends, ideas, insights, and real-world examples on design, branding, websites, and social media. Learn, get inspired, and transform your brand with Esbozo.

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Robot utilizando inteligencia artificial para crear paletas de color aplicadas al diseño gráfico digital.

Creating Color Palettes with AI: Automatic or Human?

logotype-isotype-imagotype-isologo-brand-identity-types

Logo, isotype, imagotype, and isologo: which one is the best strategic fit for your company based on its current stage?

Arquitectura visual aplicada al diseño web, mostrando estructura, jerarquía y patrones de organización en interfaces digitales.

Effective Visual Architecture: Structure, Patterns, and Hierarchy in Modern Websites

Composición modular aplicada al diseño digital, mostrando sistemas flexibles para crear proyectos editables y escalables.

Modular Composition: Flexible Design for Digital and Editable Projects

Optimización de branding para Reels, TikTok y Shorts, adaptando la identidad visual a formatos de video vertical y consumo rápido.

How to Optimize Your Branding for Reels, TikTok, and Shorts

Evolución del diseño de logos desde sus orígenes hasta la actualidad, mostrando cómo las marcas han adaptado su identidad visual al paso del tiempo.

Evolution of Logo Design: Past, Present, and Future

Retrato de Tibor Kalman, diseñador gráfico influyente que utilizó el diseño como herramienta de provocación, crítica cultural y cambio social.

Tibor Kalman, the provocateur who used design as a tool for change

Diseñador trabajando con inteligencia artificial en un entorno creativo, representando el debate sobre ética, automatización y límites de la creatividad en el diseño.

AI and ethics in design: how far should we automate creativity?

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