Corporate identity

A corporate identity isn’t just decoration—it’s how your brand is recognized, remembered, and distinguished from others. We design visual identities with purpose, consistency, and authentic style.

Visual identities that truly represent your brand

Clarity in communicating your proposal

We help your brand convey its value with simplicity and precision, ensuring that people understand who you are from the very first moment.

True differentiation in your market

We build a unique identity that sets you apart from your competitors with visual elements and messaging that elevate your brand presence.

A consistent brand identity

We define an authentic and consistent style that captures your essence in every message, visual element, and touchpoint.

Messages that resonate with your audience

We create clear, relatable messages that resonate with what your audience feels, seeks, and expects from a brand like yours.

A clear strategy for growth

We map out a structured path to help your brand evolve with focus, consistency, and a solid vision for growth.

A consistent visual and verbal style

We unify your visual style and tone to ensure your brand experience is strong, consistent, and recognizable across all platforms.

Corporate Identity Development Process

Visual diagnosis

We assess your current brand identity and what you need to convey.

Visual concept and mood board

We define the aesthetic direction that will capture your essence.

Graphics system

We create color palettes, typefaces, patterns, and unique visual elements.

Enterprise applications

We design cards, signatures, templates, and essential elements.

Basic Visual Guide

Clear guidelines to ensure consistency in your brand identity.

What does your corporate identity include?

Your corporate identity includes your logo, color palette, fonts, usage guidelines, and key applications. It’s all carefully crafted to ensure your brand commands respect—not excuses.

Professional color palette
Typographic system
Graphic resources
Enterprise applications
Basic Visual Guide

How much does a corporate identity cost?

The cost depends on your brand’s needs and the level of visual development you require.

What we do guarantee is a cohesive, modern visual identity with a strong presence.

+57 322 8240828

direccion@idesbozo.com

Location

Bogotá - Colombia

Tell us about your brand, and let’s start shaping its direction

Frequently Asked Questions

Here we’ve compiled the most common questions about our corporate branding service. We want you to have a clear understanding of what’s included, how the process works, and what to expect at each stage. This guide will help you move forward with confidence and ease.

What exactly is corporate identity?

It is the visual system that defines how your brand is presented: colors, fonts, graphic elements, and consistent applications across all platforms where it appears.

How is it different from branding?

Branding defines a brand’s strategy and personality. Corporate identity translates that essence into clear, consistent, and functional visual elements.

What does this service include?

It includes a color palette, fonts, graphic resources, essential applications, a photographic style, and a basic visual guide.

Do I need to have a logo before developing my corporate identity?

It’s not required. We can start from scratch or build the design using your current logo if you already have one.

How long does it take to create a corporate identity?

On average, between 1 and 2 weeks, depending on the scope of the project and the number of applications required.

What apps can be included?

Business cards, stationery, logos, templates, presentations, internal materials, and any other visual elements your brand may need.

Can I request changes during the process?

Yes. We include revisions to refine the design, improve the details, and ensure that every element accurately represents your brand.

Is a corporate image suitable for social media?

Yes. It defines a visual style that can then be applied to templates, layouts, and graphic content for social media.

Will I receive files that are ready to use?

Yes. We deliver all assets in compatible formats, organized and ready to be used on any platform.

What if I'm not sure what style I want?

No problem. We’ll guide you with mood boards, references, and a clear visual direction to help you find the aesthetic that best suits your brand.